FIND WHAT YOU’VE BEEN LOOKING FOR

Invest in yourself, you won’t regret it!

“I came to be a better sales leader, I left with 15 deep friendships, a new customer, two new income streams, and a new addiction - surfing!”

Whatever you’ve been looking for, we invite you find it in Playa Grande. The most important ingredients for growth and transformation are time, space, and support from your community. And let’s face it, those things are hard to find, especially if you’re a relentlessly driven sales leader. We’ve built an incredible global community rooted in shared experience, trust, and respect — and it all begins by giving yourself the gift of 5 days away from the grind.

Join us for a week of reflection, learning, and growth, just steps from the warm waters of the Pacific Ocean, in stunning northwest Costa Rica.

We started The Surf & Sales Summit because bigger is not always better.

We wanted to create an opportunity for sales professionals to learn and grow, while being able to fully disconnect in a beautiful and inspiring location with like-minded peers. We were confident our guests would value the training and coaching we offered, but the impact Surf & Sales has had on our guests, and on us, has exceeded our wildest expectations.

What has surprised us the most is how many attendees have had a much deeper, more meaningful experience. Many have been inspired to make a big leap in their career, or face a painful challenge that was holding them back. Story after story rolled in of how they have used this opportunity, and the supportive, safe environment our events provide, to dig deep and make big moves, in work and in life. 

Surf & Sales began as an event. It has become a community - and we all need that, now more than ever.

We still provide fresh, impactful content at every Surf & Sales event, but we’ve learned that the most valuable thing we can provide is you. Every single Surf & Sales event has been magic. Every group has gelled and bonded. Each group is still closely connected and communicating regularly. Guests have hired each other, started new ventures together, and cheered each other on through all kinds of life and career milestones.

Our job is simply to create the space where the magic can happen, and invite a group of adventurous, open-minded sales pros to join us. The rest is easy. 

Pura Vida,

Which pic looks like a community?

We even have break-out rooms! (submersion optional!)

FACT SHEET:

WHAT: SURF & SALES 2024

WHERE : PLAYA GRANDE, COSTA RICA

Cost: $3950 ALL INCLUSIVE

WHEN:
Nov 15-19

WHAT'S INCLUDED

• Deluxe beach-front lodging

• Chef-prepared healthful meals, drinks, and snacks

• Private ground transportation to/from the airport

• All sales trainings and leadership workshops

• Daily surf instruction and/or guided surf excursions

• 1-on-1 coaching, including a follow-up coaching session after the event

Agenda

Every Surf & Sales session is unique, with workshops and training tailored for each group, plus a few “greatest hits” that past groups have loved. Past topics have included:

• Talking Story: How to use storytelling to win hearts and minds.

• Future-proofing Your Sales Career

• Mastering Internal Politics

• Nearbound Sales 101

• Scaling Without Failing

• LinkedIn/Social Selling Master Class

• Stock Option + Comp De-Mystification 

• Mental Health and Sales

• How to Grow a Side Hustle

Who should attend?

Anyone who wants to level up their sales or leadership game, build real, lasting relationships with other successful leaders in the industry, or even just create the time and space to do some deep thinking about your work. Whether you’re a VP, Sales Manager, Rep, founder/CEO or board member with an interest in sales - Surf & Sales is for you!

WHAT TO EXPECT

About THE S&S Team

ABOUT RICHARD

It's always about the human to human connection. Whether it's personal or professional, or as Richard likes to call it "Per-fessional", Creating space for authentic relationships is the primary reason Richard, Scott and Jeff created Surf and Sales.  "We weren't getting what we wanted out of traditional sales conferences, so we decided to make our own based on what we knew people truly craved, community. We knew the strongest relationships are built during the 'in-between' moments even more than any session someone attends, so that's what we created." 

Bringing humanity back into sales is the foundation of Richard's GTM and sales training philosophy. With 20+ years of sales and Saas experience he helps organizations grow and scale their sales team into real and measurable results. He's the author of The Seller's Journey, co-host of The Surf and Sales podcast and is a 4x Salesforce Top Sales Influencer to follow.  He firmly believes you're never too old to learn how to surf. Speaking from real experience of course.